The Risk
What Happens to an Unmaintained Website.
These aren't edge cases. They're what happens to almost every website that isn't actively maintained — usually invisibly, until something breaks badly enough to notice.
of hacked WordPress sites had outdated plugins at the time of breach.
conversion rate drop for every extra second of page load time.
websites are blacklisted by Google every day for security issues.
of users don't return after a bad website experience — including downtime.
Why Websites Break
The Four Things That Go Wrong When Nobody's Watching.
- Plugin conflicts and security holes. WordPress plugins each have their own update cycle and vulnerability surface. A plugin that was secure at launch may have a known CVE three months later. Most business owners don't track these — and don't discover them until someone else does. Plugin vulnerability scanning and patching is the most critical ongoing maintenance task for any WordPress site.
- Hacking and malware injection. A hacked website doesn't always announce itself with a defaced homepage. Most modern attacks are silent: injected scripts that redirect your visitors to other sites, malware that turns your server into a spam relay, or SEO poisoning that damages your rankings invisibly over months. By the time you notice, the damage is deep.
- Page speed degradation. A website that launched at 90/100 PageSpeed often degrades to 55–65 within 12 months — as image uploads accumulate, plugins add scripts, and caching configuration drifts. Slow sites lose rankings, lose conversions, and cost more per lead on paid channels. Speed maintenance isn't a one-time fix — it's an ongoing discipline.
- Stale content and outdated information. A website with outdated service descriptions, old pricing, broken links, or references to past events signals to both Google and visitors that the business isn't active. Google freshness signals are a real ranking factor. Visitors who see outdated information lose trust immediately — often before they've even read your proposition.
What's Covered
Six Areas of Ongoing Website Management.
01
Security Monitoring
Daily malware scanning, real-time vulnerability detection against known CVEs, firewall rule updates, login attempt monitoring, and immediate response when a threat is detected.
02
Performance Optimisation
Weekly Core Web Vitals checks, image compression, caching configuration, and database optimisation. Your page speed stays in the green — not just at launch but month after month.
03
Uptime Monitoring
Your website is checked every 5 minutes, 24/7. If it goes down, you're notified within minutes and resolution begins immediately — not hours later when someone notices.
04
Content Updates
Monthly content refreshes on Growth and Premium plans — text changes, new blog posts, image updates, service page edits. Your website stays accurate and Google-fresh.
05
Analytics & Reporting
Monthly site health report: traffic trends, Core Web Vitals scores, security scan results, uptime percentage, and lead volume tracking. Clear visibility on what's happening with your site.
06
Priority Support
Growth and Premium plan clients get direct access for urgent issues — broken forms, display errors, hosting problems — with a guaranteed response time and same-day resolution on most issues.
Maintenance Plans
Three Plans. One for Every Stage of Growth.
Every plan includes the non-negotiables: security, performance, and uptime. Growth and Premium add the proactive layer: content, conversion optimisation, and SEO improvements.
Essentials
Keep It Safe
For businesses that need the critical protection layer — security, uptime, and performance — without ongoing content management.
- Security scanning and malware removal
- Plugin and platform updates
- Uptime monitoring (every 5 min, 24/7)
- Core Web Vitals monitoring
- Monthly health report
- 24-hour emergency response
- SSL certificate management
Most Popular
Keep It Growing
For businesses that want their website actively contributing to growth — content fresh, conversion improving, and SEO compounding.
- Everything in Essentials
- 2 hours content updates/month
- Conversion optimisation testing
- Monthly SEO health check and improvements
- Keyword rank tracking (up to 20 terms)
- 4-hour priority emergency response
- Quarterly strategy call
Premium
Keep It Compounding
For businesses that want their website actively managed as a growth asset — with proactive improvements across SEO, conversion, and content every month.
- Everything in Growth
- 4 hours content updates/month
- Monthly SEO improvements and new content
- Keyword rank tracking (up to 50 terms)
- CRO testing with monthly reporting
- 2-hour priority emergency response
- Monthly strategy call + quarterly audit
Plans from $500/month. Custom enterprise plans available for multi-site businesses.
Website Maintenance Questions, Answered Honestly.
Is This Right for You?
Who Needs a Maintenance Plan.
- You have a live website generating leads or revenue that you can't afford to have down
- You have a WordPress site with plugins you haven't updated in months
- Your website is more than 12 months old and hasn't had a performance review
- You want someone responsible for your website's health who isn't you
- You've been hacked before and can't afford for it to happen again
- You want your website to keep improving — not just stay the same
Serving California
Website Maintenance Across California.
WordPress and custom website maintenance plans for California-based businesses.